|
|
The 1% rule applies to mobile phone number list as in other sales professions. It takes 100 Internet users to make a conversion. This involves 3 absolutely fundamental things: It takes traffic to make sales (wow, what a discovery!); To have traffic on your website with Adwords, you have to pay (second wow); To have a lot of sales, you need a lot of traffic (it costs) and above all there must be a lot of demand (obviously, if the search volume is not there, the plans on the comet turn short). On mobile phone number list as with other traffic acquisition channels, demand is a key component of the equation. Without request, no sale possible.
This is all well and good, but how mobile phone number list you know your conversion rate and the costs generated by an advertising campaign? Apart from the large ratios and the estimates provided by the advertising department, it is impossible to estimate anything. And again, the ratios vary from one business to another (from 1 to 5 on the customers we currently have) and Google's mobile phone number list are really partial. So only one possibility remains to build something that up: test. Agree to invest X euros for X weeks or months in order to collect enough data , to be able to make the first major decisions and observe.
Thus hardened to the realities of the market, it mobile phone number list possible (and only now) to plan and build forecasts with objectives. Before counting the banknotes, it is therefore necessary to invest and set up campaigns at a loss. 4 – Arbitrate Finally comes the heart of optimization: the arbitration of campaigns. The idea is simple: look at the numbers and take action to improve advertising performance . Google Adwords provides hundreds of numbers and the hard part is mobile phone number list when to arbitrate. The most common mistake is wanting to referee too soon . Not waiting to have collected enough data is indeed the main risk and our brain is playing tricks on us, especially since while we are not arbitrating, the money continues to be spent.
|
|
发表于 2022-1-18 16:20:03